Feeling like the signs are against your customers? Do you ever feel like you’re the only one at your company who empathizes for, or even thinks about your customer? If… read more →
Every time we start a project, we want to think that we’re innovating with our customers in mind. Of course, we also need to keep the perspective of our company, the stakeholders,… read more →
Creating a Customer Advocacy Board is a great place to initiate your listening prowess. It’s not only a powerful idea for an inside listening post, it’s also a way to… read more →
Successful customer experience companies listen to their customers. They listen continuously. They make certain to “bring the voice” of the customer inside, so that it becomes a part of their… read more →
Whose job is it to focus on the customer in your company? If you didn’t answer your entire employee base, then you may be missing the boat when it comes… read more →
With so much hoopla made over the digital customer these days, we might forget that Customer Experience is not so one-sided. The term is defined as “the cumulative impact of… read more →